Dive into in-depth analyses, expert interviews and inspiring case studies to refine your digital strategy.
to receive the best SEO strategies directly in your inbox.
If your clients can't find you on Google.fr by typing “[your service] + [your city],” you're losing money. Period. In France, 46% of Google searches have local intent (source: Google, 2024), and 78% of these clicks lead to contact or purchase within 24 hours. For a B2B — whether you're a real estate agency in Lyon, a consulting firm in Paris, or a tech company in Bordeaux — local SEO is not a gadget; it's a lever to scale your qualified leads.
If your site isn't climbing on Google.fr, chances are your backlinks are the weak link. In France, the top three results capture 75% of B2B clicks (source: Ahrefs, 2024), and without solid netlinking, you remain in the shadows. Period. Backlinks are the fuel for your digital authority — but not just any backlinks. A rotten link can sink you, while a quality link propels you.
If your site languishes on page 2 (or worse) of Google.fr, you're losing customers. It's as simple as that. In France, 91% of clicks go to first-page results, and the top three snatch 75% of traffic (source: Ahrefs, 2024). For a B2B — SaaS, consulting, real estate, whatever — every lost position means evaporating revenue.
If your online store doesn't rank on Google.fr, you're throwing money out the window. In France, e-commerce is worth 147 billion euros in 2024 (source: FEVAD), and 80% of buyers start their journey with an organic search. Translation: without e-commerce SEO, you're letting Amazon.fr, Cdiscount, and your direct competitors siphon off your customers.
Want to dominate Google.fr and turn your site into a lead-generating machine? In 2025, SEO is not a marketing gadget: it's a non-negotiable growth lever. In France, 70% of B2B decision-makers start their buying journey with an organic search (source: HubSpot, 2024). If you're not on the first page, you don't exist. Period.
Don't chase traffic, grow it
At Botanik, we cultivate your online visibility with tailor-made strategies. More than just SEO, it's an abundant harvest of lasting results.
