Editorial Strategy & SEO Content
Attract, engage, and convert with an effective editorial strategy!
Content is the heart of your SEO strategy.
Without quality content, your website will not attract organic traffic and will not generate conversions. At Botanik, we create tailor-made content strategies to maximize your visibility and engagement.
Tailor-made audit and editorial strategy
Optimization of existing content
Creation of SEO-friendly and engaging content
Structuring of pages and semantic cocoons
Limited spots each month
Google favors sites with relevant and optimized content.
Google's algorithms are constantly evolving, but content remains a fundamental pillar of natural referencing.
Improved Google ranking thanks to structured content
Increased conversion rate with engaging content
Better user experience and reduced bounce rate
Our clients observe on average:
increase in time spent on the site
new leads generated via content
articles ranked in position 1 on Google
Our approach:
Planning, Writing, Optimization
Before writing, you need to analyze and structure.
Identification of SEO opportunities and strategic keywords
Competitive analysis and positioning definition
Development of an editorial calendar aligned with your business objectives
Good SEO content must be relevant, engaging, and structured for search engine optimization.
Writing blog articles optimized for SEO
Creation of pillar pages and semantic cocoons
Optimization of title tags, meta descriptions, and Hn
High-performing content is regularly updated and optimized.
Analysis of article and page performance
Content updates to follow SERP evolutions
Optimization of internal linking and SEO structure
Case Studies &
Concrete Results
Our other SEO services to Cultivate your visibility
Take action: Boost your visibility with an SEO content strategy!
Well-optimized SEO content means more traffic and more conversions.
Do you want an effective and profitable editorial strategy? Book your content audit – Limited offer
Need tailor-made support? Contact our content strategy experts now.
Frequently Asked Questions
Why is content so important for SEO?
Google values sites offering relevant, well-structured, and optimized content. Good content improves ranking, traffic, and visitor engagement.
How long does it take to see results with a content strategy?
The first effects are visible within 2 to 4 months, with progressive growth as content is indexed.
What types of content are most effective in SEO?
Blog articles, pillar pages, detailed guides, and optimized FAQs are the formats that generate the most SEO impact.