Health & Medical SEO

Develop your visibility and attract more patients!

Do you want to appear at the top of Google results for health queries? The medical field is strictly regulated, and Google prioritizes trusted sites. Good health SEO allows you to establish your credibility, attract more patients, and inform with reliable content.

Get an SEO Audit

position your site on the first page of Google to capture a maximum of patients and prospects.

Optimization

Optimization of medical services and specialties pages

SEO Content

Creation of high-quality educational and informative content

Netlinking

Backlink strategy with reference sites (media, medical associations, specialized blogs)

Optimization

Compliance with E-E-A-T criteria (Expertise, Experience, Authoritativeness, Trustworthiness)

Our clients observe on average:

Case Studies
+45%

increase in contact requests

+35%

improvement in ad positioning

+35%

visitor to lead conversion rate

Why is SEO crucial for the medical sector?

80% of patients search for medical information online before consulting a professional.
Effective SEO ensures that patients find reliable sources and healthcare professionals suited to their needs.

  • Improved positioning for key medical queries

  • Generation of qualified leads and increase in appointment bookings

  • Strengthening medical trust and authority

Deploy a Medical SEO Strategy

Our Methodology: Medical Content, Backlinks, and Technical Optimization

Optimization of Medical Services and Specialties Pages
Medical Content and Blogging Strategy
Medical Netlinking and Online Reputation

Good SEO starts with well-structured pages that comply with medical standards.

  • Optimization of title tags, meta descriptions, and medical Schema.org markup

  • Use of medical keywords adapted to patient queries

  • Addition of testimonials, certifications, and trust signals

Google prioritizes reliable and educational content. A well-optimized health blog is a powerful lever.

  • Writing health articles based on verified sources

  • Evergreen content strategy to capture long-term traffic

  • Highlighting medical advice and guides optimized for SEO

The medical sector requires backlinks and mentions from reliable and recognized sources.

  • Acquisition of links from medical sites (associations, specialized media, expert blogs)

  • Optimization of local citations for clinics and medical practices

  • Online reputation monitoring and management

Optimize my medical website
Optimization of Medical Services and Specialties Pages
Medical Content and Blogging Strategy
Medical Netlinking and Online Reputation

Case Studies &
Concrete Results

Comment GSK a amélioré la visibilité de ses contenus santé grâce à une optimisation SEO experte

Comment GSK a amélioré la visibilité de ses contenus santé

Botanik a accompagné GSK sur la mise en conformité SEO et l’optimisation des articles à forte valeur médicale.

+62%

de position moyenne

+49%

de pages en top 3

+24%

de sessions organiques

Lire la suite
Comment Altares a généré des leads B2B grâce à une stratégie SEO ciblée

Comment Altares a généré des leads B2B qualifiés grâce au SEO

Refonte des landing pages, cocons sémantiques, et tracking avancé mis en place par Botanik.

Lire la suite

Take Action: Grow Your Online Presence in the Medical Sector!

  • Good medical SEO means more patients, more credibility, and better visibility.

  • Do you want to improve your health SEO?

  • Need tailor-made support? Contact our SEO experts now.

Book a Medical SEO Audit

Your Questions,
Our Answers

Grow my visibility

Why is my medical website poorly ranked on Google?

Google applies strict health criteria, prioritizing sites with strong authority and quality content.

How to optimize the SEO of a health website?

By producing reliable medical content, obtaining backlinks from specialized sites, and complying with E-E-A-T standards.

How long does it take to see results in medical SEO?

The first effects are visible in 3 to 6 months, with continuous long-term growth.